Past Enterprise as Standard – The New York Instances

Past Enterprise as Standard – The New York Instances

Let’s simply get this out of the best way first: Thank god there was no #Wangfest.

After two seasons of a show-that-was-actually-a-party, full with kegs, strobes, a pretend standing-room-only viewers (when there are not any seats, there is no such thing as a selection) and the premise that environment was extra necessary than precise product — as a result of hey! Instagram! — Alexander Wang went again to fundamentals and held a present wherein you would see the garments.


That it was additionally his last one on the official New York Style Week calendar (he’ll transfer to pre-collection schedule in June and December, as a result of it’s higher for retail deliveries); and that it came about on the 21st flooring of the previous Condé Nast headquarters in Instances Sq., beneath neon lights and atop industrial grey workplace carpeting; and that as a substitute of promoting it with a hashtag, he marketed it because the Alexander Wang Group, or AWG, appeared to carry all types of potential which means. About enterprise (his personal dedication to such) and possibly girls within the boardroom (he has a brand new feminine chief government) or maybe simply the more and more confused company setting, with its much more confused dress codes.

Or possibly it was all an ironic commentary on the notion that he was prioritizing events over income? That may be awfully self-referential.

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